When it comes to building a new website, creating new leads and generating business through online platforms, clients have a ton of questions but don’t find answers easy to come by. Being an open road to growing your business, clickguru wants to ensure you have all the information you need to make informed decisions. To help arm you with the most accurate information, clickguru has answered some of the most frequently asked questions about how websites can convert more business.

1. My cousin’s best friend’s uncle builds websites in his basement. Why shouldn’t I use him to get the cheapest option possible?

If the price is your sole consideration, then this may be a good option! Unfortunately, this will leave you with a new website that nobody can find.

If you want to start doing some digital marketing to help drive new business, you will need to source multiple vendors as well as devote internal resources. This becomes expensive and time-consuming.

At clickguru, we have a full suite of internet marketing tools to help your business grow: Search Engine Optimization (SEO), Social Media Marketing, Blogging, Brand Reputation Management, and a whole lot more. The result is we get our customers to page one of Google, so you get more leads and close more business.

So maybe have another thought about hiring your cousin’s best friend’s uncle. Your website is an important investment and should make you money.

2. My business is all referrals and word-of-mouth. Why would I need to invest in a new website and do digital marketing?

No matter the industry or era, relationships will always drive business – we are comfortable in making this prediction!

That said, we now live in a time in which the internet plays a prominent role in our lives. Millennials and others use the internet to do two things:

i. source new vendors, and

ii. verify the legitimacy of new vendors.

At clickguru, we assist in both of these items. First, as previously mentioned, we get our customers to page one of Google. Google is simply the world’s best referral of business, and we make this relationship happen.

Second, we’ll make you look better online to win more business that’s been referred to you the “old-fashioned way.” With a ton of five-star Google reviews and an elegant, easy-to-navigate website, you will see your business grow.

3. Why not just use a website development company that specializes in my line of business?

We have found that website developers that specialize in realtors or medical often deliver a cookie-cutter approach that leaves your business with a website that looks like your competition.

Our model at clickguru is different. Our customers are small businesses and our passion is to see each of these customers grow. You will walk away with a website and marketing campaign that speaks to your business, not your competition’s.

4. Should I do a Google AdWords pay-per-click campaign or SEO?

We believe that organic ranking on page one of Google coupled with a number of five-star reviews is the best way for a small business to begin. Over time, we like to use Google Adwords to augment the success of the organic SEO campaign.

5. Is there anything else I need to consider in the development of a new website?

Make sure you use a web developer that you trust and will enjoy having a long-term relationship with. What truly separates clickguru from our competition is our desire and passion for seeing our customers succeed – it’s why we’re here.

If you have any more questions about how your website can convert more business, get in touch with the experts at clickguru. We like to think of ourselves as best digital marketing service in Toronto; we are truly driven to help your business succeed. Our passion is to help small businesses grow, and with a complete suite of digital marketing tools, we land our clients on Page One of Google within ninety days. We also assist customers in growing their Amazon FBA businesses. To learn more about how we can help you, please click here or contact us by clicking here.

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